We’re used to seeing Gwyneth Paltrow showing bags of style when she is out and about.
But the usually glam Hollywood actress looks… well, normal, as she lugs shopping home amid the lockdown.
Dressed down and wearing a mask and gloves, Gwynnie shows how celebs are suffering – because when they are stuck at home and cut off from their cleaners, stylists and hairdressers, they have to live like the rest of us.
As well as doing their own shopping, this means they have to cook for themselves, tackle DIY jobs around the house and cut their own hair.
But being celebs, they still want to entertain us so are documenting all their struggles.
And while we once considered them a cut above, their efforts to tackle unruly barnets have been hilarious.
Stars giving themselves dodgy trims include Pink, 40. The Get This Party Started singer admitted she did it after a few drinks – and it did not turn out as planned.
She told fans: “When I drink, I get really brilliant ideas. Last night I got an idea: I can cut hair! I can totally cut hair.
“Why have I been paying people? Look what I did.” Actor Stephen Graham, 46, a skinhead in This Is England, shared a vid of his son shaving his head, saying: “Lockdown locks!”
And The Saturdays singer Rochelle Humes, 31, wielded the clippers to give hubby Marvin, 35, a trim.
But Our Girl actress Michelle Keegan, 32, is letting her natural curls fly free while cooped up, saying: “Back to basics.”
Some stars have been getting a taste for cooking.
But critics gave David Beckham a red card for the foul way he tackled bangers and mash – adding coleslaw to the plate.
The former footie ace, 44, redeemed himself with homemade brownies.
But he also revealed he is scoffing naff ice cream, Viennetta.
Supermodel Naomi Campbell, 49, got a rise by baking the quarantine dessert of choice – banana bread.
And BGT judge Amanda Holden, previously snapped taking her bins out in a ballgown, was caught wearing goggles to make French onion soup.
The 49-year-old said: “It’s turned out well for someone that never, ever cooks but now I have the time.”
US actress Natalie Portman, 38, used her dough to make a giant cookie and presenter Stacey Solomon, 30, shared a snap peeling spuds.
But rocker Liam Gallagher, 47, is living on Pot Noodles.
King Kong actress Naomi Watts, 51, reached breaking point after her printer, vacuum cleaner and dishwater all went kaput, going ape with a slow-motion video of herself screaming.
And Dynasty queen Joan Collins, 86, was forced to slip on some marigolds to spruce up her home, saying: “Well, somebody has to do it!”
Welcome to our world, guys!